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書封 商務大數據分析:案例分析與AI應用趨勢
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商務大數據分析:案例分析與AI應用趨勢

Published
2023/12/12
Format
PDF
Category
Subject
ISBN
9786263287761

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"本書共十五章,涵蓋了商務大數據分析的基礎知識、分析工具、案例探討和人工智慧應用的趨勢。

前四章聚焦於大數據理論基礎,從大數據的發展沿革、價值、商業模式創新到管理方面進行探討。隨後深入介紹大數據分析的主題,包括概念、流程和數據準備的方法。此外,書中詳述了大數據分析工具,並提供了實際範例以幫助讀者更深入地了解和應用這些技術。

最後,介紹人工智慧的基礎概念,包括機器學習、深度學習、自然語言處理、圖像辨識、生成式 AI 概念及 ChatGPT實作,了解大數據與 AI 密不可分的關連性。 "
  • Place of Publication 臺灣
  • Language 繁體中文

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